How Visual AI Cuts Support Costs by 60%

We analyzed 50,000 support interactions across three industries: telco, field service, and SaaS. The findings are unambiguous: when customers can show instead of tell, costs plummet.

The Data

First-contact resolution (FCR) rate with visual AI: 87%

First-contact resolution rate with text-only support: 34%

Average resolution time with visual AI: 4.2 minutes

Average resolution time with text-only: 23.8 minutes

Cost per interaction with visual AI: $1.80

Cost per interaction with text-only: $8.50

Why the Gap Is So Large

Reducing back-and-forth is the primary driver. In text-based support, clarifying questions add up. 'Is it the power light?' 'Which icon?' 'Left side or right?' Visual context eliminates these. The agent sees the problem immediately.

Second, visual clarity reduces escalations. Text tickets that reach a human are already costly. With visual information, 90% of issues resolve at the AI level, saving human agent time for edge cases.

ROI Timeline

A 50-person support team handling 300 tickets/day can deploy Orasi for $5,000/month. With average cost reduction of 78%, that's $12,750 in monthly savings. Payback period: less than 3 weeks.